Comcast RISE Profile: Delight in Designs
#SmallBusinessMonth
How Comcast RISE empowers small businesses
The Comcast RISE program helps support small businesses nationwide. Announced on April 10, 2025, Grand Rapids and Muskegon were recently selected as one of five total Comcast RISE regions. Starting now through May 31, 2025, local entrepreneurs are invited to apply at http://www.comcastrise.com/. A total of 100 Greater Grand Rapids and Muskegon grants will be awarded and announced in August 2025.
What is Comcast RISE?
Comcast RISE is supporting the growth of small businesses and entrepreneurs committed to uplifting their local communities. Eligible small businesses receive comprehensive packages that include a technology makeover, creative production, a media schedule, educational resources, a $5,000 monetary grant, and business consultation services.
Meet Jessica Crosby at Delight in Designs
A 2022 Comcast RISE recipient, Delight in Designs is a home remodeling company that helps those in the West Michigan area love their homes again, whether it’s basement, bath, or home additions. Founder Jessica Crosby previously traveled across the country for work, but after she was diagnosed with cancer, she wanted to stay closer to home. Driven by her lifelong passion for home remodeling, she got her builders license and founded Delight in Designs in 2018. Now, Jessica is cancer free and Delight in Designs has helped numerous customers learn to love their homes again.
Jessica shared with us her experiences as a former Comcast RISE recipient.
What About the Grant Interested You?
Jessica: I was searching online for grants for small businesses, and I came across a promo for Comcast RISE, featuring previous recipients. They seemed just like me, so I decided to apply. The application was easy to fill out, and I liked that this grant rewards businesses that are already doing well and want to go to the next level.
How did Comcast RISE Positively Impact Your Business?
Jessica: Technology is instrumental in the home design business, and with the tech makeover I got through Comcast RISE, I was able to really improve my business model and stand out from the competition. With the tablets we received, we can not only show customers exactly what their renovated space will look like, but we can also show them the cost breakdown, giving them an accurate estimate.
We are also able to improve our business for our employees. Now, we have laptops for our business. And the year of complimentary Internet helped us save lots of money!
What Drives Your Passion for Your Business?
Jessica: I love being able to help my customers love their homes again. Oftentimes, we help elderly residents adapt their homes to their needs so that they can continue living where they love. From adding grab bars in showers to making doorways wheelchair accessible, we are passionate about helping others future-forward their home. It is so rewarding to see how our customers benefit from our work.
One of our recent special projects was helping an older couple renovate the kitchen in their 108-year-old home. We gave them a kitchen with modern functionality that still sticks with the integrity of the home.
We also have helped many clients that previously had a contractor walk off a job. It is intimidating to finish a project that someone else has started, but we don’t let that stop us from helping a client love their home!
What Advice Would You Give Those Thinking of Applying for Comcast RISE?
Jessica: Be intentional about your business and your reasons for applying. For example, instead of saying “I’m a remodeling company,” say “I’m a remodeling company allowing clients to love their home again. With so many people wanting to create memories, there’s so many people wanting to love their home again.”
You don’t have to be struggling to receive the grant. Comcast RISE supports small businesses that are already going in the right direction and want to thrive.
Learn more about Delight in Designs by visiting their website or calling (616) 288-9780.
To learn and apply for the 2025 Comcast RISE grant in Grand Rapids or Muskegon, please visit www.comcastrise.com.
Click the links to read more about former Comcast RISE recipients A Solution B and Services of Hope.